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Kemet

Bath

Signature Towels

Midweight, 600 GSM

Reserve Towels

800 GSM

Bath Robes

Plush zero-twist cotton

Bath Mats

Soft, absorbent underfoot

Kemet
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Legal

Cookie Policy

Last updated: April 16, 2026

This Cookie Policy is issued by Primeup LTD, trading as Kemet Cotton (Company No. 13470870, registered in England and Wales), the operator of kemetcotton.com. Our service address is 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. This policy explains what cookies are, how we use them, and how you can manage your preferences.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or phone) when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to site owners. Cookies may be set by the website you are visiting (“first-party cookies”) or by third-party services that appear on the page (“third-party cookies”).

2. Types of Cookies We Use

We use the following categories of cookies on kemetcotton.com:

Essential / Strictly Necessary Cookies

These cookies are required for the website to function and cannot be switched off. They are usually set in response to actions you take, such as adding items to your cart or completing a purchase.

  • Shopping cart session — remembers items in your cart as you browse
  • Authentication — keeps you signed in during your session
  • Security tokens — help protect against cross-site request forgery

Functional Cookies

These cookies enable enhanced features and personalisation, such as remembering your preferences so you don’t have to set them each time you visit.

  • Currency preference — remembers your selected currency (e.g. GBP, USD, EUR)
  • Recently viewed products — shows products you have browsed
  • Language and region settings

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous usage data. This allows us to improve the site experience.

  • Pages visited, time on site, and navigation paths
  • Traffic sources and referring URLs
  • Device type, browser, and screen resolution

Marketing Cookies

These cookies are used to deliver relevant advertisements and measure the effectiveness of our marketing campaigns. They may track your browsing activity across websites.

  • Ad personalisation — shows you relevant product recommendations
  • Campaign measurement — helps us understand which marketing channels drive visits and purchases
  • Conversion tracking — measures whether an ad click resulted in a purchase

3. Specific Cookies on Our Site

Below are examples of the cookies set when you use kemetcotton.com:

CookiePurposeDuration
cart_sessionStores your shopping cart contents30 days
currencyRemembers your preferred currency1 year
_ga / _gidGoogle Analytics — distinguishes users and sessionsUp to 2 years
_fbpMeta Pixel — tracks visits for ad targeting and measurement90 days
__stripe_mid / __stripe_sidStripe — fraud prevention and secure payment processing1 year / 30 min

4. Third-Party Cookies

Some cookies on our site are set by third-party services that we use to operate and improve kemetcotton.com. These providers have their own privacy and cookie policies:

  • Stripe — processes payments securely and sets cookies for fraud detection. Stripe Privacy Policy
  • Meta (Facebook) Pixel — measures the effectiveness of our advertising on Meta platforms and enables conversion tracking. Meta Privacy Policy
  • Google Analytics — collects anonymous data about how visitors use our site so we can improve the experience. Google Privacy Policy

We do not control the cookies set by these third parties. Please refer to their respective policies for more information.

5. How to Manage Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to:

  • View which cookies are stored and delete them individually
  • Block third-party cookies
  • Block cookies from specific sites
  • Block all cookies
  • Delete all cookies when you close your browser

Here are links to cookie management instructions for common browsers:

  • Google Chrome
  • Safari
  • Firefox
  • Microsoft Edge

Please note that disabling or deleting cookies may affect the functionality of our website. For example, your shopping cart may not persist between visits, and your currency preference may not be remembered.

6. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. When we make material changes, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

7. Contact

If you have any questions about this Cookie Policy or our use of cookies, please get in touch.

Primeup LTD (trading as Kemet Cotton)

Company No. 13470870

71-75 Shelton Street, Covent Garden, London, WC2H 9JQ

support@kemetcotton.com

Monday to Friday, 9:00 AM – 5:00 PM CET

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Premium Quality

100% Egyptian cotton

Kemet Cotton

Crafting premium Egyptian cotton towels for those who appreciate the ritual of self-care.

support@kemetcotton.com

71-75 Shelton Street, Covent Garden, London, WC2H 9JQ

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© 2026 Kemet Cotton. A trading name of Primeup LTD (Company No. 13470870). Registered in England and Wales. All rights reserved.

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